Who is Jordan Liebman?

I’m a proven global business leader. Right now, I’m Vice President and Global Head of Demand Generation & Brand Marketing for BlueJeans by Verizon - a leading innovative technology company changing how the world collaborates and creates new ideas. Whether that’s safer transportation, remote patient medical care, world renowned universities, award-winning publications, film studios, and major sports franchises- BlueJeans is taking the lead. Enabling hundreds of millions of people to develop and share ideas that break new ground. My own role is to oversee the company’s global marketing, brand, demand generation, and content marketing teams. I’ve worked previously at advertising agencies including Grey, Publicis, and BBDO working on everything from global icons to pioneering challenger brands with a portfolio that has included Gillette, FIFA, ExxonMobil, the International Olympic Committee, Verizon, LVMH, and Charmin. I’ve been center stage on campaigns that have led business as much as brand growth and received accolades like Cannes Lions, Clios, Addy’s, Webby’s, and even an Edison award. 

So that’s work - but I’m also a highly-accomplished artist with pieces hanging in homes and on display in galleries across the world. I love to fuse my passion for advertising and pop culture with the influences of street art and iconography from my upbringing in New York City. It is the same kind of creative process that I try and deploy when it comes to creating disruptive marketing strategies that engage customers, builds brands and grows business.

I fell in love with marketing as a teenager - I’ve always felt an authentic curiosity about what drives consumers, and I passionately believe in the power of iconic brands to make a positive difference in the world. I want to create immersive brand experiences that go beyond commerce and reshape the way that they see the products and services they bring into their lives.

Education. I graduated from the State University of New York at Buffalo with high honors. I’m an active member of my New Jersey community and an accomplished youth sports coach. And then my biggest achievement of all - I’m a proud husband and father with a young daughter.